TY - BOOK AU - Kanter,Rosabeth Moss TI - Supercorp: how vanguard companies create innovation, profits, growth, and social good SN - 9780307382351 AV - HD60 .K3635 2009 U1 - 658.4/08 22 PY - 2009/// CY - New York PB - Crown Business KW - Social responsibility of business KW - Corporations KW - Social aspects KW - sears N1 - Includes bibliographical references (p. 275-303) and index N2 - Discusses the concept of "vanguard companies" whose mission combines a social conscience along with the ability to deliver on customers' needs better than competitors, citing IBM's expertise in India following the 2006 tsunami and earthquake as an example UR - http://www.loc.gov/catdir/enhancements/fy1007/2009281170-b.html UR - http://www.loc.gov/catdir/enhancements/fy1007/2009281170-d.html ER -