TY - BOOK AU - Diamond,Stephanie TI - Digital marketing all-in-one T2 - --For dummies SN - 1119560233 AV - HF5415.1265 .D526 2019 U1 - 658.872 23 PY - 2019///] CY - Hoboken, New Jersey PB - John Wiley & Sons KW - Internet marketing KW - Marketing KW - Digital media KW - fast N1 - Includes index; "9 books in one!"--Cover; Book 1; Creating your digital marketing strategy --; Book 2; Uncovering the customer experience --; Book 3; Dipping into content creation --; Book 4; Reaching your millennial audience --; Book 5; Implementing channel promotions --; Book 6; Connecting with influencers --; Book 7; Facebook marketing --; Book 8; Deploying other social media --; Book 9; Analyzing data for success N2 - Practical all-in-one guide to improve your social media marketing skills; Keeping up with the changes to social media marketing, improving ROI, and reaching millennials are challenges marketers face everyday. Diamond shares answers to questions you may have about crafting and executing your digital marketing plan. She provides solutions and strategies to help you succeed. -- adapted from back cover ER -