Maximum momentum : how to get it, how to keep it / Mike Berland with Lauren W. Morgan.
Material type:
TextPublisher: [Place of publication not identified] : Regan Arts, 2020Edition: First Regan Arts paperback editionDescription: xx, 138 pages : illustrations ; 21 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781682451267; 1682451267Subject(s): Corporate culture | Motivation (Psychology) | Success | Corporate culture | Motivation (Psychology) | SuccessDDC classification: 302.35 LOC classification: HD58.7 | .B4633 2020Summary:
Do you wonder why some ideas go viral and others sink' Why one political candidate soars while another fails to gain traction' Why one product becomes an instant rage, while its competitor struggles to stay above water' What is the secret to momentum' Many people believe that momentum is driven by emotion and is unpredictable, but as Mike Berland, the internationally recognized pollster and strategic advisor, has discovered, it's actually a science, with easily analyzed metrics. InMaximumMomentum: How to Get It, How to Keep It, Berland reveals the key to momentum, beginning with the simple physics formula' mass x velocity. He then develops a Momentum Matrix'five signals that decode the science into effective measures. MaximumMomentumis a lively examination of hot trends in the current arena'from politics to society to business to sports. Using colorful graphics to underscore the stories, Berland examines the people, issues, movements and products that most captivate Americans.
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book | Perpustakaan Kementerian Perpaduan Malaysia Non- Fiction Rack - Social sciences | Non-fiction | 302.35 BER 2020 (Browse shelf (Opens below)) | Available | KPN21120063 | |
| Book | Perpustakaan Kementerian Perpaduan Malaysia Non- Fiction Rack - Social sciences | Non-fiction | 302.35 BER 2020 (Browse shelf (Opens below)) | Available | KPN21120064 |
Browsing Perpustakaan Kementerian Perpaduan Malaysia shelves, Shelving location: Non- Fiction Rack - Social sciences, Collection: Non-fiction Close shelf browser (Hides shelf browser)
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| 302.35 ACH 2019 Organizational development : designing episodic interventions / | 302.35 ACH 2019 Organizational development : designing episodic interventions / | 302.35 AYO 2020 Organizational behaviour and the physical environment / | 302.35 BER 2020 Maximum momentum : how to get it, how to keep it / | 302.35 BER 2020 Maximum momentum : how to get it, how to keep it / | 302.35 CHA 2020 Organizational behavior : integrating individuals, groups, and organizations / | 302.35 CHR 2020 Organization theory and the public sector : instrument, culture and myth / |
Do you wonder why some ideas go viral and others sink' Why one political candidate soars while another fails to gain traction' Why one product becomes an instant rage, while its competitor struggles to stay above water' What is the secret to momentum' Many people believe that momentum is driven by emotion and is unpredictable, but as Mike Berland, the internationally recognized pollster and strategic advisor, has discovered, it's actually a science, with easily analyzed metrics. InMaximumMomentum: How to Get It, How to Keep It, Berland reveals the key to momentum, beginning with the simple physics formula' mass x velocity. He then develops a Momentum Matrix'five signals that decode the science into effective measures. MaximumMomentumis a lively examination of hot trends in the current arena'from politics to society to business to sports. Using colorful graphics to underscore the stories, Berland examines the people, issues, movements and products that most captivate Americans.
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